Where Offline Supports Online Marketing.
In today's digital era, businesses must take note that direct mail still remains a compelling form of communication. It has been observed that 90% of direct mail is opened by its recipients, indicating that it is still a highly effective way to deliver information. Unlike digital communication, direct mail provides a tangible and accurate delivery of information that can be read at the recipient's convenience and saved for future reference.
Direct mail campaigns can be highly targeted by leveraging your own data and additional mailing lists. This means that you can identify and reach qualified prospects who are more likely to convert into customers, thereby increasing your return on investment. This is a far more effective approach than relying on the chance that your product or service will be noticed in a crowded advertising space.
By using direct mail, you have the advantage of connecting with a specific audience that fits your target market. This allows you to tailor your message to resonate with your prospects and customers, thereby increasing the chances of conversion. Whether your business objective is to boost sales, create loyalty programs, or increase ROI, PIP can help you create effective direct mail campaigns.
With direct mail, you can deliver the right message to the right people at the right time. This ensures that your message is not lost in a sea of irrelevant information, but is instead received and acted upon by those who are most likely to be interested in your products or services.
Use some or all of our full-service capabilities to serve your needs:
- Direct mail design, production and response tracking
- One-to-one marketing
- Variable data printed materials
- Mail list acquisition
- Data management
- Kitting and fulfillment
- Inserting and hand assembly
- Bar coding
- And much more!
*https://www.smallbizgenius.net/by-the-numbers/direct-mail-statistics/#gref
Direct Mail is Trusted
Direct mail in a digital world builds a better connection with customers. It’s the unexpected that gets them talking.
Build Loyalty
To maintain or renew customer loyalty you can’t beat a direct mail program. Keep your brand top of mind with offers and incentives they can't refuse.
Direct Mail & Mailing Products and Services
PIP Normal
#210
Normal, IL 61761
Business Hours
- Monday: 8:00 AM - 5:00 PM
- Tuesday: 8:00 AM - 5:00 PM
- Wednesday: 8:00 AM - 5:00 PM
- Thursday: 8:00 AM - 5:00 PM
- Friday: 8:00 AM - 5:00 PM
- Schedule a Meeting Schedule a Meeting
- Phone number: 309-452-6123
- Email: shane@go2pip.com
- Directions
Susie Downing
The quality of our banners is amazing, and the service was very quick!
Trust ATI (Advance Trading, Inc.)
Every job is done with great care and precise detail. We trust PIP for all of our printing needs.
Nate Anderson
Responsive and professional with a great final product. Highly recommended
Trust ATI (Advance Trading, Inc.)
Every job is done with great care and precise detail. We trust PIP for all of our printing needs.
Sara Gray
Partnering with PIP has been one of our best decisions. Large jobs or small, the PIP process is always smooth, efficient, and most of all, dependable. Five stars. Highly recommend!
Melanie Shellito
Ben is the best print partner my company could ask for. Even if a project has a hiccup (which inevitably happens) he goes over and above to get it solved and make it right. I recommend PIP frequently to others, and use PIP in all my many volunteer roles with different organizations, etc.
Megan Rolfs
We've enjoyed working with Pip for years, but their General Manager, Ben, and the team went above and beyond for us recently. When we noticed an error in an event program at the last minute, they were able to do a reprint of the corrected version in just a couple short hours. And the quality was still amazing! They really saved us. We can't thank you enough!
Travis Mahr
The signs look great. Very easy to work with. The signs were done quickly. Thanks
Stephen Reiss
PIP has printed and bound all 16 of the family books I've written which average about 350 color pages. They are a first class outfit. My older son went through high school with the owners 26 years ago. My books include eight generations of family history and lots of newsy events. I'm more than 65 years older than our four young grands. These books will survive me and are the only way to pass along great stuff. It's not TMI.
Lauren Hutson
Customer service is great, Ben helped me a lot with everything I needed. Making sure everything was absolutely correct when ordering. I appreciate their business and will continue to use them!
Echo Cundiff
I can't say enough great things about this place. I started working with PIP on a Multi-Center project for work in 2018 and have used them on many more since. Bruce was my introduction to PIP and he guided me through PDFs, covers, spines, taps and sorted through all my chaos to create perfection. On my latest project, I got the opportunity to work with Ben and Megan, I can tell you that you can't go wrong with anyone there. I promise that you will have quality work, individual attention, a great price and that they care just as much about the finished project as you do.
Nathan Anderson
I enjoyed working with Ben on recent marketing material. The work was professional and timely and Ben and his group did a great job!
Daniel Woodman
I cannot say enough good things about Jeff and the staff at PIP. They never let us down. I'd recommend them for your printing needs in an instant!
Jessie Shanahan
I work for a local non profit and PIP has been wonderful! We rely on them for most of our printing needs and Ben always makes sure we are taken care of. Their customer service and the quality of their work is top notch.